a concrete lever or action that can move a goal forward
Common context: growth, management, and project updates
Use with care: Ask for the actual action, owner, deadline, and success measure.
抓手: Full explanation to drive an issue to a result, report it, and state what happens next
Common context: task follow-up and progress reporting
Use with care: A message sent is not necessarily a loop closed.
闭环: Full explanation to connect the people, systems, or steps needed for end-to-end coordination
Common context: cross-team projects
Use with care: Name the teams, handoffs, and coordinator.
拉通: Full explanation to confirm a shared understanding of goals, scope, roles, or decisions
Common context: meetings and requirements reviews
Use with care: Silence or attendance does not prove agreement.
对齐: Full explanation the level of detail in a plan, requirement, or analysis
Common context: PRDs, plans, and retrospectives
Use with care: State which details are missing instead of only asking for more granularity.
颗粒度: Full explanation to enable someone with tools, resources, authority, training, or methods
Common context: platform, training, and management language
Use with care: Replace the slogan with the support actually being provided.
赋能: Full explanation to turn experience into a reusable document, process, or asset
Common context: retrospectives and knowledge bases
Use with care: Say where the asset lives, who uses it, and who maintains it.
沉淀: Full explanation a repeatable way of achieving a result
Common context: marketing, growth, and operations
Use with care: A one-off tactic is not yet a proven playbook.
an end-to-end flow from trigger to outcome
Common context: product, operations, and engineering
Use with care: Identify the key steps and where the flow breaks.
what users associate with a category, product, or brand
Common context: brand and positioning discussions
Use with care: Do not claim mindshare without user evidence.
认知占位rèn zhī zhàn wèi Growth to make users associate a need or category with a brand
Common context: brand strategy
Use with care: The claim needs research or behavioral evidence.
a reinforcing loop in which each cycle makes the next one stronger
Common context: growth and business models
Use with care: If the loop does not reinforce itself, it is not a flywheel.
to reach people beyond an existing audience or subculture
Common context: content and campaign planning
Use with care: Define which new audience you mean.
to move a user toward a defined target action
Common context: growth, sales, and analytics
Use with care: Always define the conversion event.
the stages users pass through from discovery to purchase or retention
Common context: analytics and growth
Use with care: Review sample size and absolute counts, not only rates.
to review what happened, why, and what to change next time
Common context: after projects or incidents
Use with care: A retrospective is not a blame session.
共创gòng chuàng Collaboration to create a plan or deliverable together
Common context: product, brand, and workshops
Use with care: Clarify roles and decision rights.
multiple parties coordinating toward one outcome
Common context: cross-team work
Use with care: Coordination needs a mechanism, not just more meetings.
the person accountable for moving work to an outcome
Common context: projects and manager messages
Use with care: Give the owner authority, scope, and support.
owner: Full explanation to deliver an agreed result or artifact
Common context: engineering, design, and operations
Use with care: Name the deliverable and acceptance criteria.
to turn an idea into an executable or shipped result
Common context: plans and project updates
Use with care: Execution requires time, resources, and an owner.
阶段性jiē duàn xìng Communication interim rather than final
Common context: progress reports
Use with care: State what remains and when the next stage ends.
to end discussion and record a decision
Common context: meetings and project decisions
Use with care: Leave a decision, owner, and deadline.
a blocker preventing progress
Common context: project management
Use with care: Explain the blocker and who can remove it.
to be the final safeguard or fallback owner
Common context: delivery and risk management
Use with care: Do not turn a fallback role into unlimited responsibility.
resilient and able to tolerate pressure or change
Common context: job descriptions
Use with care: It may conceal overwork or weak management.
业务 senseyè wù sense Hiring the ability to understand business goals, priorities, and trade-offs
Common context: hiring and performance reviews
Use with care: Define the decisions used to assess it.
从 0 到 1cóng líng dào yī Hiring to build a new initiative from nothing to an initial working state
Common context: hiring and project narratives
Use with care: Clarify scale, resources, authority, and timeline.
a person judged to have high growth potential
Common context: talent reviews
Use with care: Unclear criteria turn it into a subjective label.
长期主义cháng qī zhǔ yì Strategy prioritizing durable value over short-term results
Common context: strategy and culture
Use with care: Do not use it to avoid current problems or accountability.
a system of interdependent participants and resources
Common context: platforms and partnerships
Use with care: Name the participants and their relationships.
shared foundational capabilities or infrastructure
Common context: platform, tooling, and data work
Use with care: Infrastructure still needs users and a defined use case.